SCHEDULE 14A

Proxy Statement Pursuant to Section 14(a) of the Securities 
Exchange Act of 1934 (Amendment No. )

Filed by the Registrant |_| Filed by a Party other than the 
Registrant |X| Check the appropriate box: |X| Preliminary 
Proxy Statement |_| Confidential, for Use of the Commission 
Only (as permitted by Rule 14a-6(e)(2)) | | Definitive Proxy 
Statement |_| Definitive Additional Materials |_| Soliciting 
Material Pursuant to ss. 240.14a-12

THE ALASKA AIR GROUP, Inc. ("the Company-AAG") (Name of 
Registrant as Specified In Its Charter)

Stephen Nieman, Richard D. Foley, Robert C. Osborne MD and 
Terry K. Dayton (Name of Persons Filing Proxy Statement, if 
other than the Registrant)

Payment of Filing Fee (Check the appropriate box): |X| No fee 
required |_| Fee computed on table below per Exchange Act 
Rules 14a-6(i)(4) and 0-11

1) Title of each class of securities to which transaction 
applies:

2) Aggregate number of securities to which transaction 
applies:

3) Per unit price or other underlying value of transaction 
computed pursuant to Exchange Act Rule 0-11 (set forth the 
amount on which the filing fee is calculated and state how it 
was determined)

4) Proposed maximum aggregate value of transaction:

5) Total fee paid:

|_| Fee paid previously with preliminary materials.

|_| Check box if any part of the fee is offset as provided by 
Exchange Act Rule 0-11(a)(2) and identify the filing for which 
the offsetting fee was paid previously. Identify the previous 
filing by registration statement number, or the Form or 
Schedule and the date of its filing. 1) Amount Previously 
Paid: 2) Form, Schedule or Registration Statement No.:

3) Filing Party: 4) Date Filed:

TABLE OF CONTENTS of THE CHALLENGERS' PRELIMINARY FORM OF 
PROXY OF ALASKA AIR GROUP, INC. (the Company-AAG")

I. Preliminary Proxy Statement and Preliminary Form of Proxy
II. Annual Meeting of Stockholders
III. Beginning of Challenger Remarks
IV. Expenses
V. How We Plan to Solicit
VI. We Plan Full and Open Disclosure
VII. Voting
a. What Am I Voting On?
b. How Do I Cast My Vote Using The Challengers' Proxy Card?
c. How Do I Cast My Vote Using The Company-AAG's Proxy Card?
d. You May Vote In Person At The Meeting
e. What If I Change My Mind After I Submit My Proxy?
VIII. INFORMATION ABOUT CHALLENGER NOMINEES
IX. PARTICIPANTS IN THE SOLICITATION
X. PROPOSALS
a. Proposal No. 1 Election Of Directors
b. Further Matters
XI. SHAREHOLDER PROPOSALS (2 through 10)
XII. TWO SHAREHOLDER PROPOSALS THAT DID NOT APPEAR IN THE 
COMPANY-AAG'S PROXY STATEMENT BUT NEVERTHELESS WERE PROPOSED
a. NEW ELECTION STANDARD: LIMITING ELECTIONEERING EXPENSES 
REGARDLESS WHO RUNS FOR THE BOARD (click on 
nemo04aagproposal.htm on www.votepal.com)
b. TRUTH OR CONSEQUENCES WHEN BOARD IGNORES MAJORITY VOTES 
click on dayton04aagproposal.htm on www.votepal.com)
XIII. CONCLUDING REMARKS OF THE CHALLENGERS XIV. PROXY CARD

I. PRELIMINARY PROXY STATEMENT AND PRELIMINARY FORM OF PROXY

SOLICITATION, VOTING AND REVOCATION OF PROXIES

Richard D. Foley, Stephen Nieman, Robert C. Osborne, MD and 
Terry K. Dayton. THIS PROXY IS BEING SOLICITED ON BEHALF OF 
THE PARTICIPANTS AND NOT ON BEHALF OF THE COMPANY'S BOARD OF 
DIRECTORS.
The approximate date that we will make our 
Definitive Proxy Statement and Form of Proxy available to 
shareholders will be April ___, 2004. This proxy statement and 
form of proxy are preliminary copies.

II. ANNUAL MEETING OF STOCKHOLDERS Scheduled to be held at the 
William M. Allen Theater at The Museum of Flight, 9404 E. 
Marginal Way South, Seattle, Washington at 2 p.m. on May 18, 
2004. For more details, please reference the Company-AAG's 
April 23, 2004 Definitive Proxy statement on page 4.

Note: Please reference in its entirety the Company-AAG's April 
23, 2004 Definitive Proxy Statement (located at www.sec.gov).

III. BEGINNING OF THE CHALLENGERS' REMARKS

Greetings to all Alaska Air Group, Inc. (the Company-AAG") 
shareholders! If we may, allow us to introduce ourselves: We 
are Richard Foley, Steve Nieman, Dr. Robert Osborne and Terry 
Dayton. We are the CHALLENGERS for ELECTION to the board of 
directors of the Company-AAG. We are running against the 
INCUMBENTS nominated for re-election by the incumbent board. 
All four of us have consented to be named in the proxy 
materials. All four of us have agreed to accept nomination and 
to serve if elected. For more information on us, see VIII. 
INFORMATION ABOUT CHALLENGER NOMINEES and IX. PARTICIPANTS IN 
THE SOLICITATION.

The CHALLENGERS provide these proxy materials to enable you to 
exercise your right to vote for their election to the board of 
directors at the Company-AAG's 2004 Annual Shareholders 
Meeting.

Shareholder rights, corporate democracy and corporate 
governance have become subjects of much debate. The U.S. 
Securities and Exchange Commission ("S.E.C.") continues to 
review proxy rules pursuant to its first announcement on April 
14, 2003 that it will "Review Current Proxy Rules and 
Regulations to Improve Corporate Democracy" (see www.sec.gov).

We believe the existing systems can be confusing, complex and 
to some degree open to opposing legal interpretation. However, 
within the range of legal choices a company can make, we think 
there are choices that are optimal and help the shareholders 
to have a better understanding of complex subjects. Similarly, 
there are choices, we believe, that are less than optimal. In 
our opinion, we feel that wherever alternatives are legally 
equal, the path that optimizes shareholder understanding 
should be the one selected.

In the case of the Company-AAG, we see examples of what we 
think can be characterized as both types of choices. An 
example of an optimal choice can be found on page 46 of the 
Company-AAG's April 23, 2004 Definitive Proxy Statement under 
the heading OPPOSING SOLICITATION. This provides the 
shareholders important information about the CHALLENGERS. It 
properly names us and thereby, we think, infers that there are 
additional nominees to select from for the four seats up for 
election.

We think that once having informed the shareholders about the 
OPPOSING SOLICITATION and naming the individuals on that 
alternate slate, it would be more optimal for the shareholders 
to have been empowered to exercise their right to vote for, 
against or withhold from any combination of four of the eight 
had all eight appeared on the Company-AAG's proxy card.

Therefore, the CHALLENGERS, Richard D. Foley, Steve Nieman, 
Robert C. Osborne, MD and Terry K. Dayton are undertaking to 
provide you with this Proxy Statement and proxy card to enable 
you to vote on the CHALLENGERS who are running. In April 13 
and April 16, 2004 letters to the Company-AAG, we asked the 
management to allow us to include the incumbent nominees on 
our proxy voting card, but they did not respond. Hence, 
lacking the management's permission, we have included only the 
CHALLENGERS on our proxy card. Unfortunately, there will be 
two proxy cards; neither will have all candidates listed. We 
apologize for this confusion.

We believe that a fresh perspective is needed on the board of 
directors, and that management of the Company-AAG would 
benefit from electing the four CHALLENGER candidates.

IV. EXPENSES

The total amount to be spent directly or indirectly will not 
exceed $500 in aggregate. As of April 19, 2004, the 
CHALLENGERS have spent $200. Contrary to customary practice 
and regardless the outcome of the vote, we have chosen NOT TO 
SEEK REIMBURSEMENT FOR THIS SOLICITATION from the Company-AAG.

In many contests, if the CHALLENGERS win, they seek to have 
their expenses reimbursed by the company, such as duplicative 
mailings, etc. In our view such a practice causes the 
shareholders to pay twice for essentially the same thing. We 
plan limited printing and mailing by the U.S. Post Office or 
any other carrier. Electronic mail ("email") will be used to 
communicate with and contact some of the shareholders of the 
Company-AAG, such as institutional holders.

We will consider accepting donations (if offered) to help 
cover costs of our proxy contest. All such donations will be 
properly reported. Because we don't anticipate receiving 
donations amounting to any significant sum, we do not plan 
that any donors would join us in this solicitation. However, 
if anyone contributes in excess of $500, they will be deemed 
participants in our solicitation. We plan to file Definitive 
additional materials to disclose any information regarding 
additional participants (if any).

Last year, the management of the Company-AAG offered, as was 
within its right to do, to mail our proxy statement and proxy 
card to all the shareholders. As this would have been a second 
mailing and a repeated cost of approximately forty to fifty 
thousand dollars that the CHALLENGERS would have had to pay, 
we chose to decline.

We believe that a more democratic system is a better system. 
We think that a proxy card, like any ballot in a democratic 
system, should contain the names of all qualified candidates. 
Further, like a regular election, the candidates should 
shoulder the costs of campaigning. This should apply for both 
incumbents and challengers.

V. HOW WE PLAN TO SOLICIT

The dedicated Internet web site www.votepal.com will be used 
for the purposes of conducting our solicitation. It will 
contain a downloadable/printable version of our Proxy 
Statement, Proxy Card and a Voting Instruction Form for 401(k) 
plan participants. The Proxy Card and Voting Instruction Form 
will not be available until we file a Definitive 14A with the 
S.E.C. The web site will provide email addresses, a telephone 
and fax number for shareholders to contact us. It will also 
reference the Company-AAG's proxy materials. For those who are 
unable to access the Internet at home or work, many public 
libraries offer free access to computers and the World Wide 
Web. We will upon certified request mail our proxy materials 
to shareholders who have exhausted all feasible means of 
accessing the Internet. Requests can be mailed to Steve 
Nieman, PO Box 602, Brush Prairie, WA 98606.

Presently over 90% of the Company-AAG's shares are held by 
institutional investors, therefore we expect to have little 
difficulty in contacting that percentage of the outstanding 
shares.

We may use a "telephone tree technique" to ask shareholders if 
they would be willing to contact two or three other 
shareholders to convince them to view our web site. It is our 
intention to lawfully maximize the use of Internet 
communication tools. We will make ourselves available to all 
media interested in our efforts and will strive to follow all 
legal requirements, regulations and guidelines.

For any proxy we receive, we will either email or postal mail 
a link to our proxy statement on www.votepal.com (and keep a 
record) to prove the shareholder has been furnished with our 
proxy statement. On our proxy card on www.votepal.com, we will 
have a block for senders to list return-contact information, 
either email or postal address, to ensure that we will have 
the correct address to send a link of our Proxy Statement to. 
If the shareholder votes our proxy card electronically, this 
contact information will be required to be filled in before 
the electronic proxy can be sent, i.e. a "required field" in 
the database of the ballot card.

VI. WE FAVOR OPEN AND FULL DISCLOSURE

One additional step we have taken this year is to make a 
Freedom of Information Act request ("FOIA") to the S.E.C. in 
an attempt to obtain relevant documents in regards to private 
filings management of the Company-AAG has made with the 
Commission since the challengers first ran for board seats 
last year.

We believe that the shareholders have the right to see all 
communications by the Company-AAG that is not competitively- 
sensitive in nature, such as management requests for no-action 
letters, expensive resources such as LexisNexis 
notwithstanding. We feel that FOIA requests are one way that 
all shareholders can have more complete access to more 
information.

We believe that the more the system is transparent, the better 
return there will be on investment.

VII. VOTING

VII.a. What Am I Voting On?

You are being asked to vote for the election of four director 
candidates from the offering of eight nominees, a Board 
proposal to approve the AAG Inc's 2004 long-term incentive 
equity plan, and ten stockholder proposals (proposals numbered 
11 and 12 only appear in our Proxy Statement and not the 
Company-AAG's.)

VII.b. How Do I Cast My Vote Using The CHALLENGERS' Proxy 
Card?

How common stock is possessed determines how it is voted. 
Employees of the Company-AAG can possess stock in three ways: 
as 401(k) plan participants; as beneficial owners; or as 
registered shareowners. In our proxy statement, this group of 
employee stockholders will be referred to as ("employee 
stockholders"). Since much of our proxy statement will discuss 
how employee stockholders instruct the 401(k) Trustee(s) to 
vote voting instructions, this group will be referred to as 
("401(k) employee stockholders"). Non-employees can possess 
stock only as beneficial or registered stockholders. This 
group will be referred to as ("outside stockholders.")

From the Company-AAG's April 23, 2004 Definitive Proxy 
Statement, page 6) ...At the record date, 1,694,216 shares 
were held in the trust for participants. The Company's 
transfer agent, EquiServe, sent a proxy statement, an annual 
report and a voting instruction form to each participant who 
held shares through the Company's 401(k) plans at the record 
date. The trustee will vote the shares in accordance with 
instructions received from participants. Putnam (Fiduciary 
Trust Company) will vote shares for which no instructions were 
received in the same proportion, for and against, as the 
shares for which instructions were received. Fidelity 
(Institutional Retirement Services Company) will only vote 
shares for which instructions are indicated. 

To allow sufficient time for voting by the trustee, your 
voting instructions for 401(k) plan shares must be received by 
11:59 p.m. Eastern Time on May 13, 2004.

For both employee and outside stockholders, there is a Voter 
Control Number that can be obtained from either postal-mailed 
or emailed proxy materials from the Company-AAG or your banker 
or broker. This Voter Control Number is provided by either 
EquiServe, the transfer agent hired by the management of the 
Company-AAG, or by ADP Automatic Data Processing, Inc. 
("ADP"). ADP is an intermediary information processing and 
mailing agent used by stock exchanges for shareholders who own 
shares through bankers or brokers.

Last year, we received guidance from the staff of the S.E.C. 
that the Commission would not object to all shareholders 
writing their Voter Control Number received from management of 
the Company-AAG, a banker, or a broker, on our proxy cards.

The CHALLENGERS encourage you to download and print out as 
many copies of their proxy cards as you feel necessary for 
potentially sending to the Company-AAG, EquiServe, ADP, your 
banker or broker, for your records--in an attempt to be 
certain that your ballot or voting instruction are properly 
counted. A reminder--shareholders are entitled to only one 
vote per share, and the later-dated proxy, either by the 
CHALLENGER'S or the Company- AAG's, will count.

In order for outside stockholders to accurately identify 
themselves and enhance the potential that their proxy will be 
counted, they may voluntarily write in their control number(s) 
on our proxy card and send it to us either electronically, by 
fax or postal mail according to instructions published on 
www.votepal.com.

Please remember if you are downloading and transmitting one of 
our proxy cards--FILL IN THE NECESSARY INFORMATION TO 
ACCURATELY IDENTIFY YOURSELF AND THE NUMBER OF SHARES YOU OWN 
TO VOTE INCLUDING THE VOTER CONTROL NUMBER AND SIGN IT.

We can't stress enough the importance of the Voter Control 
Number. Without it being properly included, your proxy will 
not be a valid form of proxy and will not be counted.

Primarily, we will be offering and collecting our proxy cards 
electronically. On www.votepal.com, we will provide a proxy 
card in pdf and text format that interested shareholders can 
view and transmit via a secure web page, or download, fill in, 
sign and mail to Steve Nieman, PO Box 602, Brush Prairie, WA 
98606 or fax to (360) 666-6483.

For 401(k) employee stockholders, you will have to vote via 
EquiServe to complete the requirement that the Putnam 
Fiduciary Trust Company ("Putnam") and the Fidelity 
Institutional Retirement Services Company ("Fidelity") 
trustees be notified of your voting instructions. This must be 
completed before the May 13, 2004 11:59 Eastern Time deadline 
suggested by the Company-AAG. (See the Company-AAG's April 23, 
2004 Definitive Proxy Statement on pages 5, 6 and 7 under the 
heading "You may vote in person at the meeting" and "How are 
shares voted that are held in a company 401(k) plan").

However, since our candidates will not be printed on the 
Company-AAG's proxy card, 401(k) employee stockholders will 
need to VOTE A PROPERLY AUTHORIZED VOTING INSTRUCTION FORM 
THAT WILL BE AVAILABLE ON WWW.VOTEPAL.COM. WE ARE IN THE 
PROCESS OF ENDEAVORING TO OBTAIN THE APPLICABLE INFORMATION 
AND PROCEDURE FROM PUTNAM AND FIDELITY, WHICH ARE THE 
DESIGNATED TRUSTEES.

VII.c. How Do I Cast My Vote Using The Company-AAG's Proxy 
Card?

For 401(k) employee stockholders, you will have to vote via 
EquiServe to complete the requirement that the Putnam and 
Fidelity trustees be notified of your voting instructions. 
This must be completed before the May 13, 2004 11:59 Eastern 
Time deadline suggested by the Company-AAG. (See the Company- 
AAG's April 23, 2004 Definitive Proxy Statement on pages 5, 6 
and 7 under the heading "You may vote in person at the 
meeting" and "How are shares voted that are held in a company 
401(k) plan").

However, since our candidates will not be printed on the 
Company-AAG's proxy card, 401(k) employee stockholders will 
need to VOTE A PROPERLY AUTHORIZED VOTING INSTRUCTION FORM 
FROM THE COMPANY-AAG (THIS FORM MAY NOT BE SUPPLIED BY THE 
COMPANY-AAG) OR OURS THAT WILL BE AVAILABLE ON 
WWW.VOTEPAL.COM. WE ARE IN THE PROCESS OF ENDEAVORING TO 
OBTAIN THE APPLICABLE INFORMATION AND PROCEDURE FROM PUTNAM 
AND FIDELITY, WHICH ARE THE DESIGNATED TRUSTEES.

Last year, Putnam agreed to permit the voting of voting 
instructions by plan participants for the CHALLENGER 
candidates.

For outside stockholders, since the four CHALLENGER candidates 
will not be listed on the Company AAG's proxy card, there will 
be no way for you to vote for us. You can use the Company-
AAG's proxy card to vote your preferences for the shareholder 
proposals, except for proposals numbered 11 and 12 which 
appear only on the CHALLENGER'S proxy card, but not for the 
CHALLENGER candidates. If you wish to vote regarding proposals 
11 and 12, you will have to seek out our proxy card at 
www.votepal.com.

To enhance the potential that your proxy for the CHALLENGERS 
will be properly counted, we ask that you accurately identify 
yourselves by voluntarily writing in your Voter Control 
Number(s) on our proxy card, and send it to us either 
electronically, by fax or postal mail according to 
instructions published on www.votepal.com. We can't stress 
enough the importance of the Voter Control Number. Without it 
being properly included, your proxy will not be a valid form 
of proxy and will not be counted.

GENERALLY ACCEPTED PRACTICE IS THAT THE MOST RECENTLY-DATED 
LEGAL PROXY WILL BE THE ONE COUNTED.

VII.d. You May Vote In Person At The Meeting

We plan to have extra copies of our Proxy Statement and proxy 
card available for those shareholders at the shareholders 
meeting who have been unable to download copies of them. For 
employee and outside stockholders, if you hold your shares 
through a bank or broker, you must CONTACT THEM TO RECEIVE 
FROM THEM A LEGAL PROXY, and bring the legal proxy with you in 
order to vote at the meeting. You may call and request a legal 
proxy from your stockbroker, or download and print one at the 
Internet voting site to which your proxy materials direct you. 
However, these forms of proxy will not have the CHALLENGERS' 
names printed on them.

To enhance the probability that your vote will be counted for 
the CHALLENGERS, you will need to voluntarily write in the 
Voter Control Number on our proxy card that we will supply you 
at the meeting, check the names of your selections for 
election, and/or mark your choices regarding the proposals, 
and deliver that completed proxy to the inspector of elections 
or his appointee(s) at the meeting.

Proxy rules do not allow 401(k) employee stockholders to vote 
their voting instructions at the shareholders meeting. 401(k) 
employee stockholders, as beneficial holders of such shares, 
must give directions to the trustee(s), the record holders of 
such shares, on how to vote their shares in advance of the 
meeting by properly returning their Voting Instruction Form. 
That deadline is May 13, 2004 at 11:59 pm Eastern Daylight 
Time.

Some of the causes for this state of affairs regarding 
stockholders being able to vote for the CHALLENGERS (or not) 
is due to the choice we made not to do a regular mailing. 
HOWEVER, WE BELIEVE THAT ALL STOCKHOLDERS SHOULD BE ENTITLED 
TO THE LEAST COSTLY AND SIMPLEST METHOD OF OBTAINING A LEGAL 
FORM OF PROXY TO VOTE FOR THE CANDIDATES OF THEIR CHOICE. THE 
INTERNET IS ONE OF THOSE RESOURCES, WHICH WE ARE UTILIZING.

The law of Delaware, under which the Company-AAG is 
incorporated, specifically permits electronically transmitted 
proxies, provided that each such proxy contains or is 
submitted with information from which the inspectors of 
election can determine that it was authorized by the 
stockholder. (General Corporation Law of the State of 
Delaware, Section 212(c).)

In general there is some disagreement on whether 
electronically transmitted proxies are valid and lawful where 
a state of a "contested election" has been declared. The 
CHALLENGERS position on this is that we have no objection to 
electronic proxy voting. In the past, we have discussed this 
with management of the Company-AAG, and indicated our 
willingness to participate in developing a viable method to 
maximize the convenience for all stockholders to vote, and 
maximize the ease and accuracy of the tabulation of the proxy 
votes. Our position is that the determination of a contested 
election exists when the Company-AAG and the CHALLENGERS have 
filed accordingly with the S.E.C.

We understand that in the past the New York Stock Exchange 
("NYSE") did not agree with positions like ours. It maintains 
that challengers have to utilize ADP to do a mailing to all 
shareholders who hold their shares in street name through 
banks, brokers or other intermediaries. In our proxy contest 
last year, the NYSE said we would have to use ADP and do a 
mailing through them, which is substantiated by an April 30, 
2003 fax that we sent to the NYSE and the Commission 
contesting this decision. We can only view such a position 
that the NYSE took as being wrong on two counts. We feel: (1) 
this decision should be made by the participants and the 
S.E.C.--not by intermediaries; and (2) to be forced to pay for 
an essentially duplicative mailing wastes time and resources.

We have contacted the NYSE this year regarding the position it 
will take in reference to our 2004 proxy contest. Currently, 
we are waiting for a response from them.

VII.e. What If I Change My Mind After I Submit My Proxy?

If the CHALLENGER'S proxy card is signed with a voting 
direction indicated, the proxy will be voted according to the 
direction given. If no direction is given with respect to a 
proposal, the proxy will be voted as follows with respect to 
any such proposal (listed in the order of presentation and 
using the same numbering as the Company-AAG's proxy materials 
on page 40 for ease of comparison): AGAINST Proposal 2 and FOR 
Proposals 3 through 12 and FOR CHALLENGER director candidates 
Richard D. Foley, Stephen Nieman, Robert C. Osborne MD and 
Terry K. Dayton.


Before the polls close at the meeting, you may revoke your 
proxy and change your vote by submitting a later-dated proxy. 
Before the day of the meeting, you may do this by contacting 
the CHALLENGERS via fax at (360) 666-6483, toll free phone 
call at 1-866-2-vote-us (1-866-286-8387) or email to 
help@votepal.com.

Referencing the Company-AAG's proxy statement on page 7 under 
the heading "What if I change my mind after I submit my 
proxy?"--

You may revoke your proxy and change your vote at any time 
before the polls close at the meeting. You may do this by:
voting again by telephone or on the Internet (your latest 
telephone or Internet proxy is counted); signing another proxy 
card with a later date; or voting again at the meeting. (If 
you hold your shares through a broker, you must bring a legal 
proxy in order to vote at the meeting.)

If you are a registered stockholder, you may obtain a new 
proxy card by contacting the Company's Corporate Secretary, 
Alaska Air Group, Inc., P.O. Box 68947, Seattle, WA 98168; 
telephone 206-392-5567. If your shares are held by a broker or 
a bank, you may obtain a new voting instruction by contacting 
your broker or bank. If your shares are held by one of the 
Company's 401(k) retirement plans or employee stock purchase 
plans, you may obtain a new voting instruction by contacting 
the trustee of such plan. You may obtain information about how 
to contact the trustee from the Company's Corporate Secretary. 
If you sign and date the proxy card or voting instruction and 
submit it in accordance with the accompanying instructions and 
in a timely manner, your first proxy card or voting 
instructions will be revoked and your choices on the proxy 
card or voting instruction will be voted as you instruct.

VIII. INFORMATION ABOUT CHALLENGER NOMINEES

Mr. Richard De Wayne Foley, 57; retired 32-year railroad 
conductor and President of The Foley Group. Mr. Steve Nieman, 
51; pilot for Horizon Air since 1978. Robert C. Osborne, M.D., 
59; physician in private practice. Mr. Terry K. Dayton, 49, 
communications agent for Horizon Air since 1985. For more 
information, see IX. PARTICIPANTS IN THE SOLICITATION below.

Mr. Nieman and Mr. Foley became acquainted with each other 
through membership in CESJ, the Center for Economic and Social 
Justice, a non-profit organization advocating stakeholder 
ownership among other advocacies. In 2000, Mr. Nieman formed 
the non-profit Washington State corporation HACECA, Inc., 
which stands for the Horizon/Alaska Customer/Employee Co- 
Ownership Association . After Mr. Foley and Mr. Nieman became 
acquainted, Mr. Nieman asked Mr. Foley to join HACECA's board, 
which he agreed to. HACECA is a party in this solicitation.

Mr. Nieman traveled to Tucson, Arizona in March 2002. Mr. 
Foley introduced Mr. Nieman to Robert C. Osborne, MD during 
this visit. Sharing similar interests in worker ownership, 
these three men agreed to work to build a resource of 
information and assistance to promote responsible exercise of 
worker ownership shareholder rights. Under that premise, they 
formed OUR (Ownership Union), which was certified by the U.S. 
Dept. of Labor in June 2002. OUR is neither a party to, nor an 
associate in or participant in the solicitation.

In the fall of 2002 at the request of Mr. Nieman, Dr. Osborne 
and Mr. Foley agreed to accept nomination for election to the 
board of directors of the Company-AAG in 2003. They also 
agreed to accept nomination for election in 2004. Mr. Dayton 
agreed to join the slate in April, 2004 to round out the four- 
man slate to match the number of director seats available.

IX. PARTICIPANTS IN THE SOLICITATION

Richard D. Foley, Steve Nieman, Robert C. Osborne MD and Terry 
K. Dayton are participants in the solicitation. Neither Mr. 
Foley nor Dr. Osborne owns any of the Company-AAG's stock.

As of March 31, 2004, Mr. Nieman owns a total of 940 shares of 
the Company-AAG's stock. The following list below sets forth 
all purchases (Mr. Nieman has not sold any stock) of the 
Company-AAG's common stock since January 1, 2001:

1/1/01 thru 3/31/01--7 shares bought through the 401(k) 4/1/01 
thru 6/30/01--5 shares [401(k)] 7/1/01 thru 9/30/01--9 shares 
[401(k)] 10/1/01 thru 12/31/01--11 shares [401(k)] 1/1/02 thru 
3/31/02--12 shares [401(k)] 4/1/02 thru 6/30/02--11 shares 
[401(k)] 7/1/02 thru 9/30/02--16 shares [401(k)] 10/1/02 thru 
12/31/02--30 shares--19 [401(k)] and 11 through the Company- 
AAG's Employee Stock Purchase Plan ("ESPP") 1/1/03 thru 
3/31/03--32 shares--18 [401(k)] and 14 through the ESPP; 
4/01/03 thru 3/31/04--95 shares [401(k)] and 58 shares through 
the ESPP.

As of March 31, 2004, Mr. Dayton owns a total of 869 shares of 
the Company-AAG's stock. The following list below sets forth 
all purchases (Mr. Dayton has not sold any stock) of the 
Company-AAG's common stock since April 1, 2003:

4/1/03 thru 4/1/04--60 shares bought through the 401(k).

Neither Steve Nieman, Terry Dayton, Richard Foley nor Dr. 
Osborne has any family relationship with any of the officers 
or directors of the Company-AAG, nor are they parties to, or 
in any way involved in any securities litigation involving the 
Company-AAG or any other registrant. None of them are 
promoters or control persons. None of them have been in 
involved in any bankruptcy petitions or proceedings. None of 
them have been involved in any type of transaction or any 
other type of business relationship with the Company-AAG, 
other than Mr. Nieman's employment as a pilot, and Mr. 
Dayton's employment as a communication's agent with Horizon 
Air. None of them have been involved in any solicitation of 
any registrant within the last five years, other than the 2003 
solicitation at the AAG. None of them have received any 
payment or income, other than Mr. Nieman's within the normal 
course of his regular employment.

RICHARD DE WAYNE FOLEY
6040 N. Camino Arturo Tucson, AZ 85718 President & CEO. The 
Foley Group ("TFG") November 1989 to present.

Principal business: Consulting; Shareholder services & 
computer mapping. TFG was incorporated in November 1989. 
Please note that TFG has no corporate involvement with any 
shareholder actions at the Company-AAG; nor are any of its 
officers, workers or associates in the Company-AAG. Mr. Foley 
and TFG own no shares of the Company-AAG either beneficially 
or in any other manner; nor do they have any business 
relationships, past, existing or contemplated with the AAG; 
nor any purchase or ownership, the voting of any proxies, or 
the withholding of any proxies of the Company-AAG's stock.

Founder of OUR (Ownership Union), and serves as Chairman. OUR 
is a registered federal labor union started in 2002. Address: 
Box 602, Brush Prairie, WA 98606.

Mr. Foley has not been convicted in a criminal proceeding.

Note: Mr. Foley has agreed to endeavor to assist several 
worker shareholders of the Company-AAG, including Steve Nieman 
and Terry Dayton, in the exercise of their shareholder rights 
to make proposals, and to serve as a communication coordinator 
for these shareholders. In every instance of this assistance, 
the individual shareholder retained full control of the action 
of the exercise of their shareholder rights. In no case or 
instance has there been any contract or agreement wherein Mr. 
Foley would be paid or receive any compensation of any kind by 
or from any of these shareholders or any other parties. The 
limited proxy by these shareholders did not include any voting 
rights, and it was limited to assisting in the preparing and 
presentation of shareholder proposals to the Company-AAG, and 
follow up with any necessary revisions. With the exception of 
Mr. Nieman and Mr. Dayton, none of the other shareholders 
assisted by Mr. Foley are associated in any way with this 
contest or any solicitation of proxies for votes at the 
Company-AAG's 2004 annual meeting and election of directors.

STEVE NIEMAN
Pilot for Horizon Air since December 1978 Address: Horizon Air 
8070 N.E. Air Trans Way Portland, OR 97218. Mr. Nieman is 51 
years old.

Home Address: 15204 NE 181st Loop, Brush Prairie, WA 98606. 
Phone: (360) 687-3187.

President of the Horizon/Alaska Customer/Employee Co-Ownership 
Association, a non-profit incorporated Aug. 2000 in Washington 
state--Address: Box 602, Brush Prairie, WA 98606. Founder of 
OUR (Ownership Union), which is a registered U.S. federal 
labor union started in 2002--Address: Box 602, Brush Prairie, 
WA 98606.

Mr. Nieman has not been convicted in a criminal proceeding.

Mr. Nieman is acquainted with many worker shareholders of the 
registrant. Mr. Nieman is associated with Dr. Osborne and 
Richard D. Foley in only non-profit organizations.

Steve Nieman is not a "significant employee" of the Company- 
AAG as described in the S.E.C. regulations S-K.

ROBERT C. OSBORNE MD
Principle business: Osborne Anesthesia Services Address: 800 
N. Swan Rd. Suite 114 Tucson, AZ 85711; Phone (520) 319-2093.

Dr. Osborne is 58 years old. He is a physician in private 
practice.

Founder of OUR (Ownership Union), and Secretary/Treasurer. OUR 
is a registered federal labor union started in 2002. Address: 
Box 602, Brush Prairie, WA 98606.

Mr. Osborne has not been convicted in a criminal proceeding.

TERRY K. DAYTON
Communications agent for Horizon Air since 1985. Address: 
Horizon Air 8070 N.E. Air Trans Way Portland, OR 97218

Home Address: 10510 E. 6th Avenue, Spokane Valley, WA 99206; 
phone (509-922-2531).

Terry Dayton is 49 years old.

Member of the OUR (Ownership Union), which is a registered 
U.S. federal labor union.

Mr. Dayton has not been convicted in a criminal proceeding.

Mr. Dayton is acquainted with many worker shareholders of the 
registrant.

Terry Dayton is not a "significant employee" of the Company- 
AAG as described in the S.E.C. regulations S-K.

THE HORIZON/ALASKA CUSTOMER/EMPLOYEE CO-OWNERSHIP ASSOCIATION, 
INC. ("HACECA")

HACECA was founded by Steve Nieman. It is a non-profit 
organization formed to promote better understanding and 
cooperation between employees, customers and shareholders. As 
a method of addressing the varied and sometimes conflicting 
interests of these groups, HACECA chose to define 
relationships between the three on a conceptual basis 
revolving around expanding ownership. In various writings at 
various times appearing on a number of pages on the HACECA web 
site www.eahop.org, arguments are presented advocating a 
restructuring of ownership designs of the Company-AAG through 
shifting ownership of the stock to the stakeholder tripartite 
instead of most of the stock being owned by large 
institutional entities. A more common term to which HACECA may 
be understood would be an ESOP or employee stock ownership 
plan, and CSOP, customer stock ownership plan. HACECA 
advocates a mutually-beneficial participation of the 
stakeholder tripartite in a more formulated and power-balanced 
structure of ownership. Thus, HACECA should be understood as 
an expression of a business philosophy, rather than as 
applying to a specific sale or offer to purchase the Company- 
AAG.

HACECA does not propose any specific sale of the Company-AAG. 
HACECA owns no stock in the company. It has not contributed 
money or assistance to this solicitation.

HACECA has no family relationship with any of the officers or 
directors of the Company-AAG, nor is it a party to or in any 
way involved in any securities litigation involving the 
Company-AAG or any other registrant. It is not a promoter or 
control person. It has not been in involved in any bankruptcy 
petitions or proceedings. It has not been involved in any type 
of transaction or any other type of business relationship with 
the Company-AAG. It has not been involved in any solicitation 
of any registrant within the last five years. It has not 
received any payment or income from the Company-AAG except for 
$1,000 that Horizon Air donated to it in Nov. 2000. It is not 
an employee of the Company-AAG, nor has had any contractual 
relationship with the Company-AAG. It has never been a party 
to any legal action civil or criminal.

X. PROPOSALS

For additional information on the following proposals, we 
direct you to the Company-AAG's April 23, 2004 Definitive 
Proxy Statement pages 39-60.

X.a. Proposal No. 1 Election Of Directors

The challenger candidates have consented to be named in this 
proxy, and to serve if elected. The challenger nominees are:

Mr. Richard De Wayne Foley; Mr. Stephen Nieman; Robert C. 
Osborne, MD; Terry K. Dayton.

The AAG's Board of Director nominees are:

Mr. William S. Ayer; Mr. Dennis F. Madsen; Mr. R. Marc 
Langland; and Mr. John V. Rindlaub.

In the election of directors, the four nominees who receive 
the highest number of FOR votes will be elected (see the 
Company-AAG's April 23, 2004 Def. Proxy Statement pg. 8.)

You may vote FOR or you may WITHHOLD authority to vote for 
each nominee for director.

X.b. Further Matters

Because they are privy to information regarding this 
solicitation that other shareholders are not, there might be 
some who feel it would be improper for Mr. Foley and Dr. 
Osborne to buy stock. Therefore, they will wait until after 
the shareholders meeting to purchase shares.

We reference this because we believe it expresses the essence 
of the goal for why the proposals were made and the reason for 
our efforts to bring these proxy materials to the 
shareholders. We believe that the workers have not only their 
money invested in the Company-AAG, but also their lives. We 
believe that the adversarial relationship between workers and 
the management of the Company-AAG must be exchanged with one 
providing new flexibility through teaming with customers and 
outside stockholders. Ownership-sharing of productive capital 
assets represented by ownership of securities instruments such 
as common stock, could address ever-climbing fixed costs 
covering employee compensation and benefits. These lower fixed 
costs could be supplemented by variable payouts from capital 
ownership, such as a payout of profit sharing, employee 
performance bonuses, stock options, dividends on stock, as 
well as share price appreciation.

If part or all of the CHALLENGER slates is elected, we will 
occupy a minority of the board, and will have to convince the 
majority as to the viability of our plans. There is no 
assurance that we will be able to successfully carry out what 
we advocate and foresee for the future.

IF THE CHALLENGERS ARE NOT ELECTED, they plan to continue to 
exercise their First Amendment rights of free speech regarding 
beliefs they hold. The CHALLENGERS support growing alliances 
between stockholders, workers and customers.

XI. SHAREHOLDER PROPOSALS

We complied with the Company-AAG's Bylaws, Article II Meeting 
of Stockholders, Section 9 Proper Business for Stockholders' 
Meetings by filing all of these proposals with the Corporate 
Secretary by the Dec. 16, 2003 deadline. 

THE FULL DETAILS OF THE FOLLOWING SHAREHOLDER PROPOSALS CAN BE 
FOUND IN THE COMPANY-AAG'S APRIL 23, 2004 DEFINITIVE PROXY 
STATEMENT BEGINNING ON PAGE 39 AND RUNNING THROUGH PAGE 56.

In the election of directors, the four nominees who receive 
the highest number of FOR votes will be elected (see the 
Company-AAG's April 23, 2004 Definitive Proxy Statement pg. 
8.)

PROPOSAL NO. 2 BOARD PROPOSAL TO APPROVE THE AAG, INC. 2004 
LONG-TERM INCENTIVE EQUITY PLAN

PROPOSAL NO. 3 STOCKHOLDER PROPOSAL ON SIMPLE-MAJORITY VOTE-- 
RECOMMEND A VOTE FOR PROPOSAL 3.

PROPOSAL NO. 4 STOCKHOLDER PROPOSAL ON STOCKHOLDER RIGHTS 
PLAN--RECOMMEND A VOTE FOR PROPOSAL 4.

PROPOSAL NO. 5 STOCKHOLDER PROPOSAL ON SHARES NOT VOTED NOT 
COUNTED--RECOMMEND A VOTE FOR PROPOSAL 5.

PROPOSAL NO. 6 STOCKHOLDER PROPOSAL ON LEAD INDEPENDENT 
DIRECTOR--RECOMMEND A VOTE FOR PROPOSAL 6.

PROPOSAL NO. 7 STOCKHOLDER PROPOSAL ON AN INDEPENDENT BOARD 
CHAIRMAN--RECOMMEND A VOTE FOR PROPOSAL 7.

PROPOSAL NO. 8 STOCKHOLDER PROPOSAL ON CONFIDENTIAL 
SHAREHOLDER VOTING--RECOMMEND A VOTE FOR PROPOSAL 8.

PROPOSAL NO. 9 STOCKHOLDER PROPOSAL ON REPORTING EMPLOYEE 
STOCK OWNERSHIP--RECOMMEND A VOTE FOR PROPOSAL 9.

PROPOSAL NO. 10 STOCKHOLDER PROPOSAL ON CUMULATIVE VOTING-- 
RECOMMEND A VOTE FOR PROPOSAL NO. 10.

XII. TWO SHAREHOLDER PROPOSALS THAT DID NOT APPEAR IN THE 
COMPANY-AAG'S PROXY STATEMENT BUT NEVERTHELESS WERE PROPOSED:

The Company-AAG submitted no-action letter requests to the 
S.E.C. on both (which we provide links below to archives of 
their entire 2003/2004 history). To the best of our 
understanding, the S.E.C. responded that it would not 
recommend enforcement action if the company excluded these two 
proposals from its proxy statement. In our opinion, this does 
not preclude us from presenting these proposals to you in our 
Proxy Statement for your consideration and vote. These are 
precatory (nonbinding) proposals; nevertheless this allows you 
an opportunity to express your opinions on these issues to 
allow ample latitude for them to be functionally implemented.

XII.a. NEW ELECTION STANDARD: LIMITING ELECTIONEERING EXPENSES 
REGARDLESS WHO RUNS FOR THE BOARD (click on 
nemo04aagproposal.htm on www.votepal.com).

No. 11--New Election Standard: Limiting Electioneering 
Expenses Regardless Who Runs For The Board

Resolved: Shareholders propose that our board of directors 
amend the Bylaws to establish a New Election Standard, which 
will protect the shareholders' treasury and limit expenses of 
director elections regardless who runs for board seats.

Horizon Air Captain Steve Nieman submits this proposal. He 
can be contacted toll free at 1-866-286-8387 (1866-2voteus) or 
through www.votepal.com.

The present standard to nominate candidate(s) to the board is 
simply that stockholders be "registered shareholders." The 
New Election Standard would establish a new category which 
adds the following stipulation: Shareholders who are not 
trying to take control of the board of directors, and own 
$2,000 of stock for one year through the election will be 
entitled to nominate. Their nominees' names and other 
information will be printed in the Company's Proxy Statement 
and on ballot cards in the same size and space afforded 
management nominees, and will be sent to shareholders of the 
Company.

Further, the Company should not pay for, nor reimburse the 
expense of, any additional proxy solicitation, re-solicitation 
or electioneering by, or on behalf of, incumbents' or 
challengers' nominees, regardless the outcome of the election.

Furthermore, no nominee should be eligible for election on 
whose behalf there has been spent an amount of money which 
exceeds a match of the per-candidate expense of the average 
spent on the campaigns of the incumbent directors. This New 
Election Standard would establish a universal director 
election, covered equally in a section in the annual Proxy 
Statement, including the use of a universal proxy card. This 
could ensure that elections at our Company take place on a 
level playing field where no candidate receives preferential 
treatment at the expense of the shareholders. This proposal 
attempts to establish spending limits for the annual election 
of directors. The board could decide what specific mechanisms 
could accomplish this goal.

Supporting Statement

Such a New Election Standard is meant to emulate the existing 
SEC standard for shareholder proposals. This New Election 
Standard should be designed to curtail the "blank check" 
electioneering of the shareholder treasury when incumbent 
management nominees' are challenged.

It could voluntarily create a "universal candidate" section in 
the Company's Proxy Statement, and a "universal ballot" for a 
proxy card which would contain all nominees for shareholders 
to choose from.

The shareholders already pay all the electioneering costs of 
incumbent nominees. The shareholders' treasury pays for 
management nominee's printing, handling and mailing of all 
campaign materials in the Company's proxy statement and proxy 
card, which satisfies legal requirements.

However in contested elections, it permits unlimited 
additional electioneering costs by management nominees, such 
as duplicative solicitation, mailing, telephoning and 
traveling expenses (to meet with selected shareholders), which 
again comes from the shareholders' treasury. Such expenses 
can add tens of thousands of dollars to election costs. At 
some companies, campaigns have cost shareholders millions of 
dollars, such as what happened at recent contested elections 
at El Paso, Corp. and Computer Associates, Intl.

Currently, there is no limit as to how much of the 
shareholders treasury can be spent to elect incumbent 
management nominees, or defeat deep-pocketed challengers whose 
interests might only be raiding the corporation's assets.

When challengers win, common practice has been that they, too, 
seek reimbursement of expenses from stockholders, thereby 
forcing the shareholders to pay for both campaigns. Regardless 
how the SEC reforms proxy rules, there must be safeguards to 
protect shareholder investment from the potential disruption 
of contested elections.

Limit Electioneering Expenses Regardless Who Runs For The 
Board: Request the current board act to create a New Election 
Standard at our Company--Vote Yes On No. 11

~*~*~*~*~*~*~*~*~*~*~~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*

XII.b. TRUTH OR CONSEQUENCES WHEN BOARD IGNORES MAJORITY VOTES 
click on dayton04aagproposal.htm on www.votepal.com).

No. 12--Truth Or Consequence When Board Ignores Majority Votes

Resolved: Shareholders propose the Board of Directors amend 
the Bylaws and implement policy to communicate to shareholders 
regarding winning shareholder proposals, as well as disclose 
which directors oppose the wishes of the majority. To hold 
directors accountable who oppose majority votes, shareholders 
suggest implementing a new policy generally embodied in the 
following suggestions:

If the board has failed to positively and credibly act on 
majority votes within three (3) months of the Shareholders 
Meeting, the Lead Independent Director would write a letter to 
all shareholders disclosing why the board failed to act, 
including information on all director voting regarding the 
fulfillment of the majority wishes of the stockholders.

Additionally, within six (6) months of the Shareholders 
Meeting, the number of seats on the board would increase by 
the total number of shareholder proposals that pass by a 
majority of shareholder votes and not acted upon by the board. 
Proponent(s) of those winning majority votes, or their 
designee(s), would then be appointed to the board. This could 
temporarily increase the number of directors.

At the next regularly scheduled meeting of the shareholders, 
the newly-appointed director(s) would appear in the Proxy 
Statement, on ballot cards and in all Company proxy materials 
as a candidate(s) for permanent election to the board.

Following the confirmation, the board would vote to remove an 
equal number of directors, none of which may be a newly- 
confirmed director(s).

Horizon Air Spokane, WA Communications Agent Terry K. Dayton 
submits this proposal. He can be contacted toll free 1-866- 
286-8387 (1866-2voteus) or via www.votepal.com.

Supporting Statement

Shareholders should have the right to know, which allows them 
to attempt to replace, directors who are not receptive to 
majority votes. Currently, our Company has no procedure to 
disclose lack of action regarding majority votes. These 
procedures could ensure that there is a consequence for the 
management of the Company failing to clearly, and in a timely 
manner, communicate with the shareholders about the results of 
the voting, especially majority votes, and how the desires of 
the shareholders expressed in such votes may be acted upon in 
a constructive manner.

Over the last four years, the management of our Company has 
opposed all shareholder proposals, eight of which have won 
majority votes.

In our opinion, good communication and a willingness to work 
with various corporate stakeholders has a positive impact on 
shareholder investment, market value of the stock price and 
overall Company harmony. Continued resolve to ignore majority 
votes promotes volatility, depresses stock price and invites 
corporate raiders to commence destructive takeovers merely to 
pick up assets at a discount of the true value of a Company.

Corporate boards have fiduciary duties to stockholders. Yet, 
without reasonable enforcement mechanisms as suggested in this 
proposal, the Company's Bylaws and Articles of Incorporation 
won't reflect these responsibilities.

We believe we cannot afford to wait any longer for time- 
consuming deliberations by the S.E.C. to reform proxy rules. 
We have the right to act in our own best interests now!

When Majority Votes are Ignored: Pay The Consequences--Vote 
Yes On No. 12

XIII. CONCLUDING REMARKS OF THE CHALLENGERS

All the Company-AAG Shareholders--You want to know our opinion 
of the real story behind the management team running Alaska 
Airlines and Horizon Air? We urge and encourage you all to 
closely examine the full record.

Wise men say a picture is worth a thousand words. We can't 
post artwork via the S.E.C.'s EDGAR electronic filing system, 
but we can let the words paint a picture of the dedication of 
this management team, in our opinion, to exclude and disregard 
any and all input by shareholders, most disheartening, its 
employee shareholders.

To properly protect your investment in the Company-AAG, we 
believe you should take the time to research the record we 
have compiled in the materials published at www.votepal.com, 
and also available at numerous other publicly-accessible 
websites such as www.sec.gov, www.sec.gov/edgar and 
www.secinfo.com.

In our opinion, shareholders should enjoy a reasonable 
expectation that the board will communicate clearly to them 
regarding majority votes. The writing is on the wall for all 
AAG stockholders to behold. We cannot believe rational 
investors in the Company-AAG will endorse the form of business 
philosophy that the management of the Company-AAG has 
demonstrated.

WE URGE YOU TO REVIEW THE ENTIRE RECORD. WE BELIEVE THAT YOU 
HAVE THE UNDENIABLE RIGHT TO THE TRUTH FROM AN OPPOSING 
VIEWPOINT.
This full record rings the bell, and no matter how 
hard some might wish to unring it, we have captured the 
vibrations in public records, so that all might investigate 
and become more enlightened before voting for who sits on this 
board.

XIV. PROXY CARD Note: This is a Preliminary Copy.
THIS PROXY IS BEING SOLICITED ON BEHALF OF THE PARTICIPANTS 
AND NOT ON BEHALF OF THE-COMPANY AAG'S BOARD OF DIRECTORS.

The filling out with the required and necessary personal 
information and submission of this Proxy Card is voluntary.

Voter Control Number _______________________________________

The undersigned hereby appoints Steve Nieman and Richard Foley 
proxy, with full power of substitution, to vote with the same 
force and effect as the undersigned at the Annual Meeting of 
the Stockholders of the Alaska Air Group, Inc. to be held at 
the William M. Allen Theater at The Museum of Flight, 9404 E. 
Marginal Way South, Seattle, Washington at 2 p.m. on May 18, 
2004, and any adjournment or postponement thereof, upon the 
matters set forth herein and upon such other matters as may 
properly come before the meeting, all in accordance with the 
notice and accompanying proxy statement for said meeting, 
receipt of which is acknowledged.

(THIS PROXY REVOKES ALL PRIOR PROXIES GIVEN BY THE 
UNDERSIGNED.) This proxy, when properly executed, will be 
voted in the manner directed herein. Please date, sign and 
send your proxy card back today.

When completed and signed, this proxy/voting instruction
form 
will be voted as you have directed. If no direction is given, 
it will be voted FOR ALL OF THE CHALLENGER NOMINEES (nominee 
numbers (01)/(02)/(03)/(04) in Proposal 1, AGAINST Proposal 2 
and FOR Proposals 3 through 12.


You may vote FOR or you may WITHHOLD authority to vote for 
each nominee for director.

Proposal No. 1: Election of Directors--Nominees:

(01) Richard D. Foley (02) Stephen Nieman (03) Robert C. 
Osborne, MD (04) Terry K. Dayton

FOR ________________________________________________________

____________________________________________________________

WITHHOLD 
____________________________________________________________

_____________________________________________________________

THE FULL DETAILS OF THE FOLLOWING SHAREHOLDER PROPOSALS CAN BE 
FOUND IN THE COMPANY-AAG'S APRIL 23, 2004 DEFINITIVE PROXY 
STATEMENT BEGINNING ON PAGE 39 AND RUNNING THROUGH PAGE 56.

You may vote FOR or AGAINST or ABSTAIN on the shareholder 
proposals. If you ABSTAIN from voting on any proposal, the 
abstention has the same effect as a vote against such 
proposal.

FOR / AGAINST / ABSTAIN No. 2 BOARD PROPOSAL TO APPROVE THE 
AAG, INC.'S 2004 LONG-TERM INCENTIVE EQUITY PLAN/ / / / / / 
Recommend vote AGAINST Proposal 2. If no direction is given, 
the proxy will be voted AGAINST Proposal 2.


FOR / AGAINST / ABSTAIN No. 3 STOCKHOLDER PROPOSAL ON SIMPLE- 
MAJORITY VOTE/ / / / / / Recommend vote FOR Proposal 3. If no 
direction is given, the proxy will be voted FOR Proposal 3.


FOR / AGAINST / ABSTAIN No. 4 STOCKHOLDER PROPOSAL ON 
STOCKHOLDERS RIGHTS PLAN/ / / / / / Recommend vote FOR 
Proposal 4. If no direction is given, the proxy will be voted 
FOR Proposal 4.


FOR / AGAINST / ABSTAIN No. 5 STOCKHOLDER PROPOSAL ON SHARES 
NOT VOTED NOT COUNTED/ / / / / / Recommend vote FOR Proposal 
5. If no direction is given, the proxy will be voted FOR 
Proposal 5.


FOR / AGAINST / ABSTAIN No. 6 STOCKHOLDER PROPOSAL ON LEAD 
INDEPENDENT DIRECTOR/ / / / / / Recommend vote FOR Proposal 6. 
If no direction is given, the proxy will be voted FOR Proposal 
6.


FOR / AGAINST / ABSTAIN No. 7 STOCKHOLDER PROPOSAL ON AN 
INDEPENDENT BOARD CHAIRMAN/ / / / / / Recommend vote FOR 
Proposal 7. If no direction is given, the proxy will be voted 
FOR Proposal 7.


FOR / AGAINST / ABSTAIN No. 8 STOCKHOLDER PROPOSAL ON 
CONFIDENTIAL VOTING/ / / / / / Recommend vote FOR Proposal 8. 
If no direction is given, the proxy will be voted FOR Proposal 
8.


FOR / AGAINST / ABSTAIN No. 9 STOCKHOLDER PROPOSAL ON 
REPORTING EMPLOYEE STOCK OWNERSHIP/ / / / / / Recommend vote 
FOR Proposal 9. If no direction is given, the proxy will be 
voted FOR Proposal 9.


FOR AGAINST ABSTAIN No. 10 STOCKHOLDER PROPOSAL ON CUMULATIVE 
VOTING/ / / / / / Recommend vote FOR Proposal 10. If no 
direction is given, the proxy will be voted FOR Proposal 10.


FOR / AGAINST / ABSTAIN No. 11 STOCKHOLDER PROPOSAL ON NEW 
ELECTION STANDARD: LIMITING ELECTIONEERING EXPENSES REGARDLESS 
WHO RUNS FOR THE BOARD/ / / / / / Recommend vote FOR Proposal 
11. If no direction is given, the proxy will be voted FOR 
Proposal 11.


FOR / AGAINST / ABSTAIN No. 12 STOCKHOLDER PROPOSAL ON TRUTH 
OR CONSEQUENCES WHEN BOARD IGNORES MAJORITY VOTES/ / / / / / 
Recommend vote FOR Proposal 12. If no direction is given, the 
proxy will be voted FOR Proposal 12.


*Note* In their discretion, the proxies are authorized to vote 
upon such other business as may properly come before the 
meeting or at any adjournments or postponements thereof. 
PLEASE SIGN, DATE AND RETURN TODAY.

DATE _______________, 2004

Signature ____________________________________________________

Signature ____________________________________________________

Title(s) ___________________________

NOTE: Please sign exactly as name appears hereon. Joint owners 
should each sign. When signing as attorney, executor, 
administrator, trustee or guardian, please give full title as 
such.